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You may think it’s a difficult thing to create a Facebook page for your blog. You may think it’s yet another unnecessary task that will take up the already diminishing free time you have reserved for writing. However, a Facebook page can bring not only traffic to your blog. It can add reputation and encourage reader usability and interaction for your site like you’ve never imagined before. A Facebook page can take on an identity of its own and more importantly, it will attract people who actually want to visit your site, without you having to cajole them into doing so. Here are 3 very basic advantages of creating a Facebook for your blog. It’ll take you about 10 minutes to do, but the rewards you reap will be endless.
A Facebook page adds social proof to your blog
In a few clicks you can invite hundreds of your friends to your new Facebook page. Whenever they ‘like’ your page this will show up on their timeline/wall. Their friends in turn will see this and your page will be promoted to people you don’t even know. Once you build up a number of ‘likes’ add a ‘like’ button on your blog and everyone can then see how popular your blog is. People like to know they’re in good company. If readers think your blog is worth a like, and you can show this, then others landing on your page will join up too. You can’t achieve this type of exposure without a Facebook page for your site.
Note: wait until you have a good number of supporters before you place the like button on your blog.
A Facebook page enables easy and quick contact
Having a Facebook page for your blog gives you the advantage of contacting your followers easily and quickly. You can tell them when you have a special launch, you can tell them of your plans for a new e-book, you can automatically update all your new articles to the page and enjoy the privilege of readers’ interaction with your site. The advantage of this happening on Facebook is that your readers’ friends will see whenever they post or interface with your page. This encourages others to join without you actively doing anything about it. A Facebook page is a timesaving system that builds your blog organically. Best of all, people will join because they’re interested in your blog, rather than because you’re commenting on their site. You can contact one hundred people with just one comment or one post.
Insights on how people use your page
Once 30 people ‘like’ your page you get insights on how people are using your page: where are they coming from, what they’re sharing, who they’re sharing with, the most popular article they’re viewing and talking about on your page. This is a brilliant strategy because it shows you exactly what your readers want, what they find helpful, how they’re using it and how well they’re interacting with your material. Normally a blogger takes years to work this out. A Facebook page gives you this information so you know what kind of articles to concentrate on.
A Facebook page is worth the time it takes to build. It does wonders for you site and can improve your reputation in your chosen niche.